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Premium Travel & Retail Goods | Salesforce Loyalty & Commerce Cloud Case Study | Valuehub
Case Study · Retail

Unifying Loyalty, Commerce, and Customer Data on Salesforce for a Premium Bag Retailer in Taiwan

A connected loyalty and commerce foundation built on Salesforce, bringing online and offline purchase history, tier management, and marketing automation into one unified customer view for a premium travel and lifestyle goods retailer.

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Case Study Highlight

Premium Bag Retailer in Taiwan

A premium travel, business, and lifestyle goods retailer known for its luggage, bags, and accessories. The retailer partnered with Valuehub to unify loyalty, commerce, and customer data across online and offline channels on Salesforce.


Products Used

Salesforce Loyalty Management Salesforce Data Cloud Salesforce Marketing Cloud Engagement MuleSoft Salesforce Commerce Cloud (SFCC) X-Store (EPOS) Integration
Traveler with luggage at an airport, representing the premium travel and retail goods industry
What We Delivered

Project Features & Highlights

Omnichannel Loyalty Program

  • Tier management
  • Points
  • Rewards & benefits

Automated Marketing Journeys

  • Built 10+ automated marketing journeys in Salesforce Marketing Cloud Engagement.

Large-Scale Data Migration & Unification

  • Migrated large-scale customer and loyalty data into Data Cloud, unifying customer records.

End-to-End Order Integration

  • Connected online and offline orders with real-time loyalty processing.

Unified Customer Profile

  • Cross-channel purchase history visibility in a single customer profile.

Automated Tier & Reward Management

  • Automated tier qualification, retention, and reward management.

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Challenges

Solutions

Marketing Cloud Next AI lead management

Enable secure, scalable Salesforce integrations with Valuehub

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