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How Personalization Increases 20% Sales for a Brand?

For one leading pharmaceutical laboratory, success and double-digit sales growth came with a cost: an overburdened supply chain that threatened to reduce market share.

The effort vastly improved the company’s planning and execution functions, they knew that in order to succeed in this era of technology their accounting systems needed to be much more robust than what they are. They turned to WP consulting to improve their accounting systems.

About the Organization

Results

Arguzo employees are now more empowered; Arguzo also has the benefit of generating reports instantaneously whenever needed. They can now make decisions on the fly based on the latest real time data. The effort vastly improved the company’s planning and execution functions, created and implemented a new stock policy that accounted for specific SKUs and key variables, streamlined the order preparation process and reduced distribution transport times.

Pain Points

Client & Business Challenges

The biggest challenge was that Arguzo was not utilizing technology properly. Too much of the work was still being recorded manually, which meant that the numbers took a long time to note down and then to be analyzed. Live data was also not available and decisions can only be made after all the required data and been received. This was holding Arguzo back; they knew they could corner more of the market if they had the ability to be more mobile. The work addressed three critical issues for Pharm Ltd.

Improve sales and operations and production planning

Lead Management
The teams focused their efforts on a few of the highest-value S&OP levers in order to review the current planning process, identify gaps in the planning infrastructure and analytically understand demand and supply variability.

Determine the right inventory level

Inventory Level
With hundreds of medications in the market, Pharm Ltd. needed a proper method to predict and manage their inventory. Using a mean absolute percentage analysis (MAPE), the teams defined appropriate levels for raw materials and finished products by mapping actual versus forecasted sales on the most important SKUs.

Optimize the supply chain for perfect order planning

Planning
The diagnostic determined the stressors that affected sales and service levels. The teams focused on resolving issues related to higher-than-normal back-orders and lead times, which stressed the entire supply chain and led to delays in medications reaching consumers.

By the numbers, the effort

Key Metrics

Reduced lead time43%
Decreased variability50%
Lowered the risk of back-order95%
Increased stock for finished goods10%

Consulting WP really helped us achieve our financial goals. The slick presentation along with fantastic readability ensures that our financial standing  is stable.

Amanda Seyfried

Sales & Marketing on, Guzeros Digital

What We Delivered

Solution Snapshot & Benefits

🛠️ Solution Snapshot

✅ Benefits

WP Consulting implemented a modern solution combining advanced technology with practical workflows. The systems were upgraded carefully to avoid disruption, introducing computer-based workload management and mobile platforms for stakeholders to streamline operations.

The new system enabled employees to stay actively involved in their work while improving efficiency. By supporting mobile access and better workload coordination, the solution enhanced productivity without making workers feel replaced by technology.

🛠️ Solution Snapshot

WP Consulting implemented a modern solution combining advanced technology with practical workflows. The systems were upgraded carefully to avoid disruption, introducing computer-based workload management and mobile platforms for stakeholders to streamline operations.

✅ Benefits

The new system enabled employees to stay actively involved in their work while improving efficiency. By supporting mobile access and better workload coordination, the solution enhanced productivity without making workers feel replaced by technology.

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